For agencies

Walk into every client call with ad insights & new ideas.

Every client's LinkedIn and Meta ads in one place. Nimblet reads each ad like a strategist, tells you which ones win on the result the client pays for, and why. Then it drafts the report and the next ads.

nimblet/Proofserve · Library
Goal: Sign-upsLinkedIn + MetaLast 30 daysSorted by cost per sign-up
It's like Uber, but forproof of servicePProofGet real-time status updates on every serve
LinkedInWinner

$84 per sign-up · $3,410

Pizza deliveryhas live updates.Your legal serveshould too.PProof
LinkedInWinner

$91 per sign-up · $2,760

PProofAttempt #21/13/2026 - 3:14 PMProof2 imagesService of processtransparent and trackable
LinkedInLoser

$212 per sign-up · $1,240

PProofThat moment you knowAGAlberto GarciaProcess ServerThe serve has been successfulService of processtransparent and trackableSee how it works
MetaWinner

$97 per sign-up · $2,180

What stops on day one

Less hunting for data. More of the work clients pay you for.

  • Two ad managers and a login per client

    Every client's LinkedIn and Meta ads in one library, one login for all of them. Sorted by the goal the client pays for.

  • Data in exports, screenshots and a shared drive

    Images, video, copy and daily results together, synced every night. Nobody builds the sheet again.

  • Real creative insight only for the biggest retainer

    Every ad of every client read the same way: the emotion, who gets blamed, the status it gives the buyer. The small accounts get the same depth.

  • “Is this good?” with no fair benchmark

    Every ad against its peers in the same goal, every pattern against the whole account, and next to what the client's competitors run now.

  • Fresh ideas when someone finds the time

    Briefs from the client's own winners, drafts, and proofs rendered in the client's brand. Every month, for every client.

Patterns from real B2B accounts

The finding your client did not see coming. For every client.

Four accounts, four industries. What Nimblet read in each ad, and what the account report made of it.

Example analysisTelephony softwareManaging directors and office managers, 5 to 100 users · Goal: Trial sign-ups

Kubernetes.

But a phone system from 2007.

Sponsored

Loser
Core message
Mocks the old phone system under a modern tech stack, to create cognitive dissonance in IT decision-makers.
Visual strategy
A pixel-art phone from the 2000s as a pattern interrupt: outdated, no explanation needed.
Copywriting
“Kubernetes. But a phone system from 2007.” A juxtaposition that makes the reader face their own setup.

Your business is online. So is your private number.

! +49 171 ••• ••••

Call now

Sponsored

Winner
Core message
Business calls from a private mobile look amateur. The mechanism is identity and status: owners who want their company to look established.
Visual strategy
The eye hits a red alert around the phone number first. The number is the problem before the fix appears.
Copywriting
“Enough of private mobile numbers.” A persona callout plus a command: stop what makes you look amateur.

From the account report

The loser jokes about a system the buyer did not build. This audience clicks it like a shared grievance, then does nothing, because nobody's own reputation is on the line. The winner puts the exposure on something the buyer owns: the number their customers already have. The buyer can fix an artefact instead of admitting incompetence.

Rule for the next brief

Give the buyer something to fix, never something to admit.

Example analysis3D renderingArchitects and interior designers · Goal: Trial sign-ups

Breaking News

Interior designers are calling it the pitch winner

Sponsored

Loser
Core message
Claims interior designers call the tool “the pitch winner”. Social proof, to lower the risk of a client who does not get the design.
Visual strategy
A newspaper front page as a pattern interrupt. The product appears as industry news.
Copywriting
“Interior designers are calling it the pitch winner.” Social proof from the crowd.

Can I see it with bricks real quick?

Sure!

Sponsored

Winner
Core message
Architects lose client trust on late changes when a 2D plan is misread. Loss aversion, answered with an instant 3D walkthrough.
Visual strategy
The eye hits the client's question and the “Sure!” button: a material change in one click, shown instead of claimed.
Copywriting
“To you, the design was obvious. To them, it was just lines.” A persona callout that names the architect's pain.

From the account report

This buyer scans the feed for scenes from their own week and takes them as proof the vendor has sat in the room. The loser asks them to accept a verdict instead. Its newspaper puts the reader in the place of someone catching up with peers who already decided. That is the one status this audience will not concede.

Rule for the next brief

Never source social proof from an unnamed crowd.

Example analysisTrades marketplaceOwner-operators of small local service businesses · Goal: Sign-ups

Receive new jobs? Thousands are waiting for you.

Installer slumped against a boiler, head in his hand.
Loser
Core message
Promises a steady stream of jobs to installers with unpredictable demand. Relief from the feast-or-famine cycle.
Visual strategy
The eye hits the exhausted installer next to the boiler: burnout and idle time, to agitate the problem.
Copywriting
“Thousands of jobs are waiting for you.” Abundance framing against the fear of scarcity.

Receive new jobs? Thousands are waiting for you.

Photographer from the chest down, camera gear ready. No face.
Winner
Core message
The same promise of waiting jobs. Relief from income anxiety.
Visual strategy
The eye hits the promise, then the gear: a professional at work, face out of the frame.
Copywriting
The same copy, word for word.

From the account report

Both ads print the same promise, so the copy does not decide it. The winner crops out the face, which lets the owner put himself in the picture instead of judging a stranger. He admits the feast-or-famine fear in his own head. He will not click an ad that publicly pictures him as the man with no work.

Rule for the next brief

Show the right equipment, used the right way. Never show him idle.

Example analysisTime trackingOwner-managers of firms with 5 to 100 people · Goal: Sign-ups

Project costs? Under control!

00:00:00

✓ Times: tracked

✓ Budget: in view

✓ Profit: on course

Sponsored

Loser
Core message
Puts project costs under control. Loss aversion: untracked hours are money left on the table.
Visual strategy
The eye hits a phone with the stopwatch at 00:00:00. Three badges turn features into outcomes.
Copywriting
“Project costs? Under control!” The problem and its answer in four words.

Full cost control for your projects

without

✕ Hours entered late

✕ Budgets redone

✕ Profit guessed

with

✓ Hours tracked

✓ Budgets watched

✓ Profit visible

Sponsored

Winner
Core message
The switch from guessing project costs to controlling them: manual pain against automatic clarity.
Visual strategy
A white against dark column split. A before and after, without a single product screen.
Copywriting
The “without / with” headers make the status quo feel costly and the switch feel obvious.

From the account report

This buyer's real pain is chasing people to fill in fields at month end. So an empty form reads as the chore, not the escape, and the badges beside it are the brand grading its own homework. What they doubt is whether the tool fits a firm like theirs, and what stops being manual. Naming that does the persuading.

Rule for the next brief

Name what stops being manual. Never show an empty form.

Real accounts, names left out. Ads redrawn. Analysis and report texts shortened and translated from Nimblet's output.

How it works

Onboard a client on Monday. Know their ads better than they do by Friday.

1

Each client in its own organization

Their LinkedIn and Meta ad accounts, their brand, their buyers. Nothing from one client shows up for another.

2

Every ad read and ranked by the next morning

The emotion each ad hits, the status it gives the reader, the line that sticks. Ranked against its peers in the same goal, with the reason next to each verdict.

3

A report the client can read

Winners and losers with the visuals, the reason for each, and next steps. Your AI assistant writes it as a document report. You edit the words and send it.

Proofserve · Creative review

August 2026

In one line

Paralegals buy relief and a line they can repeat. Analogy ads (Uber, pizza) give them the sentence that sells the switch upward; status cards only show the product.

It's like Uber, but forproof of servicePProofGet real-time status updates on every serve
Winner$84
Pizza deliveryhas live updates.Your legal serveshould too.PProof
Winner$91
PProofAttempt #21/13/2026 - 3:14 PMProof2 imagesService of processtransparent and trackable
Loser$212

Next steps

  • Three new lines she can repeat: parcel, flight, food delivery
  • Put the Uber line on top of the status cards and retest
nimblet/Proofserve · Ideation

Brief from 3 winners

It's like Uber, but forproof of servicePProofGet real-time status updates on every serve
Pizza deliveryhas live updates.Your legal serveshould too.PProof
PProofThat moment you knowAGAlberto GarciaProcess ServerThe serve has been successfulService of processtransparent and trackableSee how it works

What the winners share

Relief, and a line the paralegal can repeat to her boss, in a frame she already trusts.

Your parcel has tracking.Your serve should too.ReceivedAttempt 1ServedPProofLive status on every serve

Analogy: the parcel

Relief: she stops chasing

Single image

Flights have a status board.Now your serves do.SERVEADDRESSSTATUS0417Elm St 12SERVED0418Oak Ave 3ON ITS WAY0419Pine Rd 9ATTEMPT 1PProofKnow where every serve is

Analogy: the flight board

Control: every serve on one screen

Single image

Was heserved?1 Hook
Callingserver...3rd try2 Problem
Served10:42 AM3 Solution
Know beforethey ask.PProof4 Payoff

Before and after

Status: she knows before the partner asks

Video storyboard, 4 beats

Rendered in your brandlogo, colors, fontsEnglish · LinkedIn

Then make more

New ads you bring without being asked

Nimblet turns each client's winners into a brief, writes the drafts and renders proofs with the client's logo, colors and fonts. Or it starts from a competitor's ad. The proactive agency, every month, for every client.

In your AI assistant

Ask Claude about any client. It answers from that client's account.

Which ads lost last month, what they cost, why, and three replacements in the client's brand. One connection covers every client, and each answer stays inside the client you name.

Which ads spent money last month and lost against their peers in the same goal? Add up the spend.

Assistant · using Nimblet

9 ads lost against their peers in Sign-ups. Together they spent $4,860 of $21,300 last month (23%).

  • “Attempt #2”, $1,240: a status card. It shows the product, not the relief.
  • “Successfully served”, $960: the same pattern.
  • 7 more in the table below
Write three replacements, use full context.

Assistant · using Nimblet

Brief saved in Nimblet. Three drafts, each on a lever your winners proved: relief, control, status.

Your parcel has tracking.Your serve should too.ReceivedAttempt 1ServedPProofLive status on every serveFlights have a status board.Now your serves do.SERVEADDRESSSTATUS0417Elm St 12SERVED0418Oak Ave 3ON ITS WAY0419Pine Rd 9ATTEMPT 1PProofKnow where every serve isServed10:42 AM

In your brand, saved to Ideation.

What teams say

“I value it most when I need to pressure-test an idea or respond to a client quickly. Nimblet helps me cut through the noise, understand what matters and find my focus.”

Iva Dicic

Creative Strategy, YOYABA

“Nimblet produces good ideas and in the right direction, often stuff I wouldn't have thought of myself.”

Nick Bhutani

VP Marketing, Proofserve

“I look at Nimblet everyday, the overview is just great.”

Marie Klamer

Creative Strategy, plancraft

Set up your first client

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